Mahesh Babu has already tied up with a company to launch designer clothes in his name. His Humble brand of the clothing line is doing well.
Now, he is said to be entering the fragrance market. Media reports are suggesting so.
In Hollywood, many celebrities have released signature scents. In association with perfume companies, the scents are then marketed with the celebrity's name.
Similarly, Mahesh Babu is coming up with a perfume of his own. The perfumes will come in different fragrances and are aimed at gents.
Mahesh Babu has been using his popularity for business expansion. He is into the business of multiplexes and endorses several brands.
The superstar is utilizing maximum avenues to earn the money.