Bellamkonda Srinivas's market has been going downhill with each film. His previous two films Saakshyam and Kavacham were huge disasters and now Sita is turning out to be the biggest flop of all.
Directed by Teja, who delivered a hit with his previous film Nene Raju Nene Mantri failed to deliver the goods with this half baked drama.
Sita looked promising from the outset, but strangely it couldn't even register decent openings on its day 1.
After a below par first day, Sita collections remained on the lower side, thus making it one of the weakest opening movies in Bellamkonda Srinivas's career.
His films usually draw good attendance in initial days, but Sita is a total washout from the word go. Buyers are staring at fifty to seventy percent losses in all areas.
As Bellamkonda Srinivas's market crashing further with each film, it would become tough for his upcoming movies to find takers.
He has Rakshasudu coming up, a thriller based on serial killings. Ratsasan, its original was a good hit in Tamil.
Can Bellamkonda fetch that much needed hit with it?