The trailer of much anticipated dramedy, Kartikeya's Bedurulanka 2012 is launched today by Mega Power Star Ram Charan with best wishes.
In the trailer, a series of slow-motion shots try to show its lead man (the talented Kartikeya Gummakonda) as a self-confident youngster who doesn't succumb to authority.
When Ajay Ghosh's character tries to project him as disobedient and egotistic, he gives a befitting reply.
Writer-director Clax seems to have made his 'Rx 100' hero behave like a Puri Jagannadh hero to an extent.
The dramedy takes an unusual turn later. Religious preachers fraudulently claim that they can save the world from coming to an end on the damned day - December 21, 2012.
Only one person in the village knows they are being gamed and scammed by organized religion. And he is our hero, both streetsmart and brawny.
Mani Sharma's background score is stylized. The 'Melody Brahma' has given the film's primary characters (a little more than half a dozen of them) unique theme scores.
Beyond, he has composed 'Vennello Aadapilla', 'Dongode Doragadu' and 'Solluda Siva' in an evocative manner.
Co-starring Neha Sshetty as the heroine, the film also features Goparaju Ramana, Srikanth Iyengar, LB Sriram and others.
Loukya Entertainments' Ravindra Benerjee Muppaneni and presenter C Yuvaraju are going for a major release in theatres.
The film is going to hit the marquee on August 25th.