Thums Up is one of the age old favorite soft drinks for millions in India. So far many celebrities including Akshay Kumar, Salman Khan, Ranveer Singh, Mahesh Babu and Vishal Reddy have endorsed this soft drink much to the excitement of their fans and public in general.
Now Vijay Deverakonda, who has become a national star with the upcoming Bollywood film 'Liger', joined the list.
'Taste The Thunder' has been its standard brand pulling line for decades, and this time they have chosen something different - 'Soft Drink Kaadu..Toofan' ("Soft Drink Nahi- Toofan" in Hindi).
The commercial is launched today on all the social media handles and it is received positively by all the ThumsUp fans. The entire Ad runs in action choreography where the heavy built fighters from the west participated in it. The entire Ad looks like a bit from a Hollywood movie.
At the conclusion of the Ad, making a Thums Up bottle bottoms-up, Vijay Deverakonda says, "'Soft Drink Kaadu Tammudu..Toofan' (Soft Drink Kaadu, idi Toofan).