With 'Geetha Govindam' creating a rampage at the box-office, everyone is talking about Vijay Deverakonda and his movie only. The film is unlikely to end its run any time soon.
When a universally accepted movie is running successfully in theaters, focus will not be shifted on to small movies that feature non-stars.
No wonder then that no one is concerned about discussing Kona Venkat produced “Neevevaro” starring Aadhi Pinishetty, Tapsee and Ritikha Singh, on social media. Added to this, the promotions for the movie in mainstream media are also weak.
Writer-turned-producer Kona Venkat has developed a business formula wherein he brings the story idea and convinces the stars and makes other producers put in money.
He gets share in profits without any investment of money and his banner’s name also gets added to the film.
He applied this formula successfully for films like “Geetanjali” and Nani’s “Ninnu Kori”. He has done the same for “Neevevaro”.
Kona Venkat hoped that the names of Tapsee who is now popular in Bollwood and Aadhi Pinishetty who got huge name for “Rangasthalam” would bring enough craze. But it has failed to generate buzz around it.