Ravi Teja has been waiting for a solid hit, and he pinned high hopes on his Sankranthi release Bharatha Mahasayulaku Wignyapthi, which hit theatres yesterday.
Directed by Kishore Tirumala and produced by Sudhakar Cherukuri, the film was shot on a planned budget and completed within a tightly scheduled timeline.
The strategy seems to have paid off. BMW opened to encouraging numbers, giving Ravi Teja a much-needed positive start.
The film sold 50.26K tickets in the last 24 hours, an improvement over his previous openings in both the Telugu states and overseas markets.
Interestingly, the movie registered packed houses for both the first and second shows across the Telugu states, suggesting strong word of mouth.
In North America too, BMW crossed the $100K mark despite releasing on a weekday.
Ravi Teja is earning praise for his composed performance and his trademark comic timing, which appears to be striking the right chord with audiences.
All eyes are now on how the film capitalizes on the extended Sankranthi holidays.