Following the success of the blockbuster MCA, actor Nani appeared in a series of films consecutively, including Krishnarjuna Yuddham, Neevevaro, Devdas, Jersey, V, Gang Leader, Tuck Jagadish, Shyam Singharoy, Ante Sundariniki, and Dasara.
Among these, Krishnarjuna Yuddham, Devdas, V, Gang Leader, and Ante Sundaraniki received negative reception and need not be elaborated upon. Tuck Jagdish transitioned to the realm of OTT, making its impact hard to assess.
The remaining films, Jersey, Shyam Singharoy, and Dasara, were well-received, with Jersey gaining notable profits. However, certain undisclosed setbacks led to reimbursements for some buyers.
Rumors persist in industry circles about the producer of Shyam Singaroy receiving acclaim but struggling with profitability. In the case of Dasara, buyers in Andhra faced losses ranging from 30% to 50%, surpassing the anticipated figures, especially in Ceded.
Addressing this scenario during a recent press meet with GreatAndhra, Nani was questioned about his films' apparent failure to break even.
In response, he emphasized the multifaceted revenue streams available to producers, suggesting that not breaking even at the theater box office might not be a hindrance.
Following this incident, tweets emerged from the production houses of Jersey and Shyam Singh Roy, highlighting Jersey's profitable returns and the latter's significant impact on the industry. They expressed the aspiration to continue producing similar quality films.
The crucial point to underline here is not just the endorsement of the film's financial success by the producers but also the consideration of the buyers.
There has been discussion around Nani's remuneration during the film "Jersey," reportedly at Rs 9 crore, with a production cost of around Rs 30 crore. For "Dasara," the cost escalated to Rs 70 crore. Industry sources suggest that Nani is being paid Rs 22 crore for the movie "Hai Nanna."
The focus of the discussion remains centered on the need for efficient cost control in production to ensure improved profits and buyer satisfaction.