Vijay Deverakonda's maiden production Meeku Mathrame Cheptha has grabbed eyeballs with its quirky promos and stuff.
Pelli Chupulu director Tarun Bhaskar is playing the lead role in this new age comedy in which Abhinav Gomatam, Anasuya Bharadwaj and Vani Bhojan play other important roles.
MMC is directed by Shameer Sultan and is set to hit the marquee on November 1st.
Team Meeku Mathrame Cheptha are planning an aggressive promotional campaign to grab full attention of the target audience.
Vijay Deverakonda turning producer has become the USP for this comedy that is making enough buzz across social media platforms.
Vijay is known for crazy marketing ideas and with him behind the screens would ensure MMC to become red hot by the time it hits the theaters.
The film is made on a small budget and it is primarily targeting multiplexes, A centers and overseas markets.