Actress Alia Bhatt reportedly charges between Rs 85 lakh to a crore for a social media ad or post.
According to an influencer marketing executive, the amount can go higher during a release.
According to Duff and Phelps' celebrity brand valuation report in 2021, her brand value was calculated to be $68.1 million and she is the youngest among top 10.
The actor got married to Ranbir Kapoor in April and announced her pregnancy in June.
On the work front, Alia was recently seen in the Netflix release Darlings which has received largely positive reviews.
She will next be seen in the movie Brahmastra.