The Telugu media in Andhra Pradesh has its own reasons and arguments for spreading false news against the YSR Congress government.
First, they claimed that Chief Minister Jagan Mohan Reddy was on a borrowing spree and was harming the state's economy.
They also suggested that Andhra Pradesh was heading down the path of Sri Lanka and that it would be difficult for anyone to restore order if Jagan were allowed to continue.
Then, they argued that welfare schemes in other states were superior to those in Andhra Pradesh and began promising even more valuable schemes.
The media brings up welfare programs from other states to compare them to those in Andhra Pradesh, attempting to convince the people that Jagan's efforts are in vain.
They believed that this campaign would raise awareness among beneficiaries and turn them against the government.
However, the question now arises for the same yellow media: will the state not become like Sri Lanka if these schemes continue?
Initially, they targeted urban voters, particularly those in the middle class, by spreading false news about Jagan and his debts.
Now, they are disseminating false information about the schemes and promising even greater ones to influence rural voters.
We are living in the age of social media, and people have access to information at their fingertips. The flow of information is readily available on their mobile devices for verification.
While the yellow media continues to publish stories against the Jagan Mohan Reddy government, people are not inclined to accept their falsehoods.
They have access to a wealth of information and are not easily misled by this yellow media, regardless of its reasoning or rationale.