Shwetha Nagu: The Negative Nickname Of Trivikram

A director posted a tweet stating that if one finds joy in someone else's failure, it implies that others will find joy in one's own failure. This seems to hold true, especially in the context of director Trivikram. Many would be pleased if he faces a setback, given the nature of his dealings.

Any top director prefers to work with a prominent banner in the industry. However, not all directors have the opportunity to collaborate with Haarika & Hassine Creations, as Trivikram exerts significant influence over it. The banner also has a subsidiary called Sitara Entertainments. 

Haarika & Hassine Creations stands as the primary banner, with Sitara Entertainments serving as its subordinate counterpart. 

Consequently, prominent directors may perceive a slight low in stature to work for Sitara Entertainments. So only the small directors come up to work on this banner. Even Sagar Chandra worked for Bheemla Nayak on Sitara Entertainments banner, of course under the influence of Trivikram again.  Readmore!

Nevertheless, both Haarika & Hassine Creations and Sitara Entertainments bow down to Trivikram's influence as he helped in lining up projects with big heroes that became hits and established these banners as formidable entities. Many say that any actor, actress, music director or even a writer needs the blessing of Trivikram to get an opportunity in the films made on Sitara Entertainments and Haarika & Hassine Creations. 

Moreover, individuals who don't impress Trivikram, be they actors or technicians, are purportedly denied opportunities in the productions of Sitara Entertainments and Haarika & Hassine Creations. Additionally, there is an open talk suggesting that Trivikram wields influence over Pawan Kalyan's films. 

All these factors contribute to Trivikram becoming a silent enemy for many in the industry. He is even assigned a nick name, 'Swetha Nagu (white snake),' within industry circles. Industry circles say that he is very dangerous as he injects his venom into other's projects. So, when Trivikram faces failures, many in the industry seem to celebrate. 

Gunasekhar had previously implied how Trivikram foiled his "Hiranya Kashyapa" project. There was also a talk in the industry that Trivikram's influence kept Krish's 'Hari Hara Veera Mallu' and Harish Shankar's 'Ustaad Bhagat Singh' not happening in time. 

All this negativity accumulated by Trivikram has become a bane for him. Moreover, Trivikram is criticized for delivering a subpar product in "Guntur Kaaram." The screenplay lacks well-crafted dialogues, and the character designs are deemed imperfect. 

Ever since some directors and technicians came to know about the failure of Guntur Kaaram, they made celebrations in their way. 

In this context a director mentioned that it is very easy to write the lines like "ekkada neggalo kadu, ekkada thaggalo telisinodu goppudu", but following it is difficult. Otherwise, one would win more enemies than friends in the industry.

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