Megastar's Magnum opus Sye Raa Narasimha Reddy has been maintaining a strong hold in Telugu states, but struggling elsewhere.
The film's performance in North India and other Southern states is extremely disappointing.
Sye Raa has been below par so far in USA and Canada markets too.
Given the high prices it was sold for, Sye Raa needs to do excellent business during the Dussera week or else buyers would be staring at huge losses.
Sye Raa's business in North India, North America and even in the big cities across Telugu states is getting affected by War juggernaut.
Hrithik's action film has been piling up sensational numbers all over.
Team Sye Raa didn't expect such resistance from this Bollywood action flick as Hrithik has been lying low for a while now.
Gopichand's Chanakya took the gamble and hit the theaters during the first weekend of Sye Raa and has paid huge price for it.
The film opened to disastrous collections and reports from all corners. The hope of cashing in on Dussera holidays doesn't seem to be coming off as Gopichand faltered again with his choice of script.