Sarileru Neekevvaru starring Mahesh Babu is one of the hottest films in the trade now.
Directed by Anil Ravipudi who delivered four hits in a row, Sarileru is riding on high expectations.
Despite heavy competition, Dil Raju chose to give the distribution rights to his regular buyers.
Dil Raju is taking care of the marketing and business of Sarileru while Anil Sunkara is supervising finances.
Dil Raju decided to give the distribution rights of Sarileru Neekevvaru to the buyers who released Maharshi. However, final rates are yet to be fixed.
Final price will be decided as the film gets closer to the release date. He took token advances from his buyers as an assurance.
Sarileru Neekevvaru will be released as the first Biggie of 2020. It will hit the screens on 11th Jan, three days ahead of another biggie Ala Vaikuntapuramlo.
Dil Raju is making sure to have a massive release to make the most of first weekend at the box office.