Saaho Business: Prabhas On A Whole New Level

Prabhas's upcoming mega-budget action thriller Saaho is red hot in trade now. Theatrical rights of Saaho are getting bagged for unprecedented amounts for a Non-Baahubali film.

According to trade reports, theatrical rights of Saaho for East and West Godavari districts were sold for Rs. 20 Crore and Ceded distribution rights were sold for a whopping Rs. 25 Crore.

Karnataka rights were sold for Rs. 27 crore an unimaginable price for any Telugu movie.

Trade is predicting the film to bag Rs. 60 Crore in Andhra area alone. This shows how big a star is Prabhas post Baahubali.

His market used to be somewhere around Rs. 50 crore mark during pre Bahubali days, but it has almost tripled going by the pre release business stats of Saaho.

Prabhas is on a whole new level now while his contemporary big stars are hovering around the Rs. 100 crore mark. Apparently, Prabhas will be setting a new record for Non-Baahubali movies too.

If Saaho also goes on to become a box office monster then other heroes should compete for Non-Prabhas records.