Filmmakers habitually follow a traditional way of promotions, even for star heroes’ movies. The publicity for typical commercial entertainers is mainly targeted at fans and the masses.
Astoundingly, the makers of Nag Ashwin directed Kalki 2898 AD opted for a non-traditional way of promotions from the beginning. Their innovative tactics aren't restricted to one particular section and are meant to please all.
Like never before, an animated series was released and it was meant to introduce the main characters and also the premise of the movie.
From kids to youngsters to elderly people, everyone enjoyed the content, the fun factor, the breathtaking action, the spectacular visuals, and the top-quality animation.
The beast Bujji has become a nationwide sensation and people go crazy to catch a glimpse of the futuristic vehicle in every city.
The theatrical trailer struck a chord with audiences of all age groups. Then, the Mumbai event was a grand success with the superstars Prabhas, Amitabh Bachchan, Kamal Haasan, and Deepika Padukone coming together.
This is an absolutely new way of promotional strategy by the makers who screened a released trailer for those who graced the occasion.
There's a massive craze among youth for Kalki merchandise. Many are now wondering what’s next and what are the other surprises and specials in store.
The movie Kalki 2898 AD which is the most prestigious project for Vyjayanthi Movies is due for release in less than a week on June 27th.