The announcement of a new political party named Telangana Rashtra Sena (TRS) by Telangana Jagruthi president K Kavitha has taken her parent party, Bharat Rashtra Samithi (BRS), by surprise, as she claims to have secured rights over its original name, TRS (Telangana Rashtra Samithi).
Within minutes of Kavitha’s announcement, the BRS social media wing launched a sharp counterattack, mocking her decision to name the party TRS.
Reacting to the development, BRS posted on social media: “Original will always remain original.”
The party also shared images comparing well-known brands like Colgate and Bisleri with counterfeit versions such as “Coolgate” and “Bisrlies,” implying that the newly announced TRS is merely an imitation.
The BRS appeared keen to reinforce its claim as the authentic political representative of Telangana’s regional identity.
However, analysts argue that the party may have weakened its moral claim over the TRS name after rebranding itself as “Bharat” Rashtra Samithi.
Meanwhile, BRS leaders have dismissed Kavitha’s claim to the TRS name as “fake,” alleging it is an attempt to mislead the public.
BRS leader from Chevella, Patlolla Karthik Reddy, stated on social media platform X that Kavitha’s claim lacks legal validity.
“Relax, guys. The Election Commission of India won’t permit it. ECI rules prevent the reuse of similar names,” Karthik Reddy said.
He further argued that the ECI does not allow the registration of a new party with a name identical or very similar to an existing or previously registered party, as it could confuse voters. He also pointed out that there is a time limit for reclaiming a party name.
“I strongly believe the party is not yet registered with the ECI. This appears to be a tactic to provoke reactions. All registered political parties are listed on the ECI website. At best, only an application might have been filed,” he added.